CSULB Wayfinding System
— Wayfinding Design & Case Study
Being one of the largest California State Universities, Long Beach State was in need of an efficient form of wayfinding so that students, faculty, and visitors can find their way around easily. The objective of this project was to develop a wayfinding system, complete with the part schematics and an updated site map that divides the campus into five zones.
🏆 2016 Winner of the Wayfinding Design Competition sponsored by Associated Students Inc. (ASI) and the CSULB Office of Capital & Physical Planning
What is Wayfinding?
“The development of a systematic, informational-cohesive, and visually unified graphic communication system for a given site within the built environment”
— Chris Calori, Signage and Wayfinding Design
Planning & Ideation
With a vast campus, many people cannot easily find their way around. A solution would divide the campus into zones. Zones are areas in a site that would group-specific buildings and landmarks together to make it easier for people to find their destinations.
Zone Map Plan
The SignPoint systems will be placed in areas of heavy foot traffic such as drop-off zones, bus stops, and frequently used pathways.
Sign Location Plan
Vendor: APCO Signs
SignPoint System
Fingerpoint signs are one of the oldest and most understandable forms of directional signing. In today’s complex environments, this simple, radical concept provides one of the best solutions for both vehicular and pedestrian traffic, inside and outside
Typography
Typeface Specification
Letter height 4”
Viewing distance: 113’
Font color: white
Colors
The CSULB campus will be divided into five zones with color-specific markers that will make it distinguishable for people to locate.
The colors selected are based on APCO’s Color and Finish selection.
Directional Signage
The directional SignPoint system will mimic the international cities signage that is already placed on campus in order to unify the existing sign posts. The signs posts will be accompanied by crown panels that will display what zone people are in.
Location Signage
The SignPoint blades will have three key parts: building name, building acronym, and zone color. The combination of each part will allow people to navigate more efficiently.
Collectively there will be 40 signs.
